Although digital media has reduced the dominance of print advertising, magazine ads remain valued for their visual impact, design quality and ability to target niche audiences. Here are 25 visually clever ads that make you smile, pause and appreciate the craft.
Adidas: Forever Sport (Double Page Ads). Agency: TEQUILAÄTBWA, Hong Kong
Copenhagen Zoo: Snake Bus. Agency: Bates Y&R, Copenhagen
FedEx: China-Australia. Agency: DDB Brazil
Hut Weber: It’s the Hat. Agency: Serviceplan Hamburg / München
Jeep: Husky & Camel (Two Worlds). Agency: BBDO Proximity, Malaysia
LEGO Imagine: The Simpsons. Agency: Jung von Matt, Hamburg
Precision Parking. Park Assist by Volkswagen.
WWF Graphic “Lungs”. Agency: Advertising Agency: TBWA Paris
Staedtler pencils. Agency: Leo Burnett Hong Kong
Luxor Highlighters: Chaplin. Agency: Leo Burnett Mumbai
Corona sunsets campaign. Agency: We Believers, Brooklyn, NY
French Ministry of Health: Childhood Obesity. Art and Copy: David Lesage
Guinness “Anthem”. Agency: BBDO
Band-Aid: Hulk. Agency: JWT Dubai, UAE
Keloptic: Impressionism. Agency: Y&R, Paris
Kielo Travel: Dreaming of a Holiday? Agency: New Moment New Ideas Company Y&R, Belgrade, Serbia
LEGO Imagine: Mona Lisa. Agency: Jung von Matt, Hamburg
MasterCard Canada: Women’s Golf Classic. Agency: MacLaren McCann, Canada
Mercedes-Benz: Christmas Tree. Agency: FCB Warsaw, Poland
World for All – Pet Adoption “Dog”. Agency: McCann Worldgroup, Mumbai
Worldgroup, Mumbai > Loctite Super Bond: Hanger
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